Jenny DeSouchet

Product & UX leader partnering with companies to transform their digital experiences or build zero to one.

Currently Product Strategy Lead @ Instrument working with companies like AWS, Amazon, Thorne, Salesforce and others.

Hi, I'm Jenny Experience-obsessed product strategist & designer

For over eight years, I've helped companies of all sizes bridge the gap between business goals and how they show up for customers in digital experiences.

I have a background in UX & product design, and now specialize in product strategy at Instrument, where I work with companies to understand what they should build, then work with cross-discipline teams to bring experiences to life.

My approach is human-centered and data-rooted, whether I'm building a strategy and roadmap for an established global rental car company or defining a mobile app zero-to-one for an early-stage startup.

I'm an experienced people manager who leads with empathy. Having worked in-house, at startups, and in agencies, I'm comfortable managing stakeholders and navigating ambiguous, fast-paced environments.

Outside of work you'll find me biking in the mountains or cross-country skiing, and otherwise relaxing with a book at a brewery or coffee shop, crocheting, or catching up on podcasts.

Skillset

Product Vision

Product Strategy

Prioritization

Roadmapping

Usability Testing

AI Prototyping

Qualitative User Research

Design systems

Scoping

People Management

Product Management

UX Design

Growth

Go to Market

Product Requirements

Product Design

My approach to
building products

Human centered

I begin with a deep understanding of customer problems, needs and behavior. I believe in prioritizing user research and hearing from customers directly.

Business focused

I work directly with stakeholders to understand their business problems and goals. Ultimately design is a tool to help improve business outcomes.

Data driven

I believe in forming and testing hypotheses based directly in data of how users are behaving. I try to avoid assumptions and mitigate risk with user insights.

Iterative

I'm pragmatic, decisive and value getting something out the door early to learn and iterate!

Books
I keep coming back to

Books
I keep coming back to

Jenny DeSouchet

Product & UX leader based in Colorado

Jenny DeSouchet

Product & UX leader based in Colorado

Jenny DeSouchet

Product & UX leader based in Colorado